How We Are OFK's Marketing Stands Out from the Crowd

For as long as the video game industry has been around, there's been marketing to push upcoming games towards their respective audiences. This is especially important for indie games like We Are OFK, that don't usually have the support of a brand or big-name company behind them. While Sony is helping out a tad on the marketing side with their exclusive partnership, We Are OFK has decided to market itself in a unique way. It's using the faces and personalities of the game's band members as stars.